Beats by Dre x Merch.com: The Ultimate Sample Bag Solution

Introduction

Merch.com was approached by Beats by Dre to create a convenient and innovative sample bag for their national sales team. The bag needed to be lightweight, efficient, and high-quality since it would be traveled with and needed to withstand wear and tear over time. Merch.com's Creative Design team came up with a hybrid backpack and messenger bag design that could be worn as a backpack, carried like a briefcase, or worn across the shoulder. The interior of the bag was designed like a puzzle piece to fit their products well ergo-dynamically.

Objectives

The main objective of the project was to create an innovative sample bag that was efficient, ergonomic, and high-quality for Beats by Dre's national sales team. The bag needed to be versatile enough to carry different products and provide comfort and professionalism to the sales team during their presentations.

Design Process

Merch.com's Creative Design team worked closely with Beats by Dre to develop the perfect bag design for their sales team. They designed a hybrid backpack and messenger bag that featured a unique interior with puzzle piece-like compartments. This design allowed the sales team to organize and transport their products in a way that was ergonomically sound and efficient. The team at Merch.com also added extra padding and gel packs to the backpack to ensure that it was comfortable for the sales team to wear and that their products were protected during transportation. The bag was made with high-quality materials to ensure durability and longevity, even with frequent travel and wear and tear.

Results

The innovative sample bag designed and produced by Merch.com for Beats by Dre's national sales team was a huge success. The sales team appreciated the versatility and ergonomic design of the bag, making their presentations more efficient and comfortable. The high-quality materials and extra padding provided durability and protection for the products during travel, and the unique interior design allowed the sales team to organize their products in a way that made sense for their presentations. Merch.com also created a redeem page for the sales team to log in and dropship the bags directly to their preferred location, making it easy for them to access and transport their bags. The innovative sample bag helped to increase brand awareness for Beats by Dre and made their sales team more efficient and professional during their presentations.

Conclusion

Merch.com's collaboration with Beats by Dre to create an innovative sample bag was a success. The Creative Design team's attention to detail and commitment to creating high-quality and ergonomic products resulted in a versatile and efficient bag that met the needs of the national sales team. The bag's unique design and high-quality materials made it popular among the sales team, who appreciated the comfort and protection providedduring travel. The innovative sample bag helped to increase brand awareness for Beats by Dre and made their sales team more efficient and professional during their presentations.