Merch Shops is a branded online store we host for you. It sells the merch we already produce and hold for your brand, so the products, the storefront and the shipping all live in one place. You pick what to sell and set the prices. We ship every order.
Merch Shops is in early access. We are setting stores up together with the brands we already produce for, and opening it wider as each piece is proven. If you sell on Shopify today, you do not need to wait: connect your Shopify store instead.
#What a Merch Shop is built to include
- Your products, your prices. Put a markup on your cost across the board, or set every price yourself, with compare-at prices for sales.
- Collections, menus and pages. Organize products and build the navigation and pages a real store needs.
- Your own domain. Every store gets an address on our platform, and you can connect a domain you own, such as
shop.yourbrand.com. - Checkout and payouts. Shoppers pay by card, Apple Pay or Google Pay, and payouts go to your own payout account.
- Analytics. Google Analytics 4, Google Tag Manager, the Meta pixel and Conversions API, and Microsoft Clarity, with a consent banner built in.
- Protection rules. The same store protection rules a connected Shopify store uses.
- Fulfillment. Every order is picked, packed and shipped from our warehouses, with tracking sent to the shopper.
#What you can sell
A Merch Shop sells merch we produced for you and hold in stock. Because a shop only sells what the warehouse holds, a shopper never buys something that cannot ship. At launch, Merch Shops sells to shoppers in the US, in US dollars.
#What it costs
Building and previewing a store is free, and a draft is never public. Publishing a store is on a monthly plan, and the merch and its fulfillment are billed like any other order. We walk you through pricing before anything is billed.
#How to get a store
Ask your account team, or request early access. We will show you a store with your own products in it and what it takes to launch.