Roles, teams, and permissions

How Admin, Manager, and Sender roles work — and how Teams let you delegate without losing control.

Last updated May 17, 2026

When spend controls are on, three roles plus optional Teams determine who can do what. Without spend controls, access on the account is uniform — these only matter once you've turned controls on.

#The three roles

| Role | Send | Create campaigns | Edit caps | Manage teams | |---|---|---|---|---| | Sender | Yes | — | — | — | | Manager | Yes | Yes (their team) | Their team only | Their team only | | Admin | Yes | Yes (all) | Yes (all) | Yes (any) |

Roles are inclusive: a Manager is also a Sender, an Admin is also a Manager and a Sender. Everyone sends, and everyone's sends are subject to the same caps — Admins don't bypass their own caps.

#Teams

Teams are optional. Create one when you want a shared budget across a group, a Manager who runs that group day-to-day, or campaigns scoped to specific people. Manage them from Settings → Teams. A user belongs to zero or one team; dissolving a team releases members back to "no team" with their personal caps intact.

#Campaign access

Each campaign can have an allowed list of users and teams. Empty means open to the whole account. With entries, only those people (plus all Admins) can send from it. A user can also be granted account-wide campaign access — useful for a senior individual contributor who needs visibility everywhere without becoming an Admin.

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