Integrations

Connect Merch to the tools you already use — Shopify, Salesforce, HubSpot, Zapier, your own apps via REST API and webhooks.

Last updated May 8, 2026

Merch holds your inventory in our global warehouse network and ships it on demand. Integrations let your own systems — your store, your CRM, your HR tool — tell us when to ship and where, sourced from data you already maintain. No re-keying, no CSV uploads.

#Why integrate

You probably already track the things that should trigger a Merch shipment somewhere else: orders in your e-commerce store, opportunities in your CRM, new hires in your HRIS, milestones in a spreadsheet. An integration plugs Merch into that data so a shipment goes out automatically when the trigger fires. We handle storage, fulfillment, and shipping; the integration tells us what to send and to whom.

#Shopify

If you sell merch on Shopify, we can sync products and pull new orders straight into Merch. When a customer checks out, the order flows to us and we ship from your held inventory at our warehouses. You manage the storefront and pricing in Shopify; we manage the fulfillment.

#Salesforce and HubSpot via Zapier

Both Salesforce and HubSpot connect to Merch through Zapier. That gives you an enormous range of triggers without writing code: send a new-customer welcome kit when an opportunity flips to Closed Won, ship a milestone gift when a contact hits a tenure threshold, send a thank-you when a deal closes. You wire the trigger in Zapier and we ship.

#Zapier

Zapier connects Merch to 5,000+ apps. The most common triggers we see:

  • HRIS (BambooHR, Workday) — onboarding kits for new hires, anniversary gifts
  • Communication (Slack) — team rewards triggered from a channel
  • Marketing (Marketo, Mailchimp) — swag drops when a contact hits a lifecycle stage
  • Spreadsheets (Google Sheets) — bulk-trigger sends from a list
  • Forms (Typeform) — instant fulfillment for a survey response or signup

If your tool is on Zapier, we can probably wire it up.

#REST API and webhooks

For fully custom integrations, we have a REST API and outgoing webhooks. Use them when:

  • Zapier does not have your app
  • You need logic that does not fit a no-code rule
  • You are building a feature for your own users that involves sending physical product

The API has endpoints for orders, products, inventory, campaigns, recipients, and contacts. Webhooks push order, shipping, and campaign events to your endpoints. For creating and managing the keys themselves, see API keys and integrations.

#Where to start

Talk to your account team. Most integrations are quick to wire up — we walk through the trigger you want, the data we need, and which side of the integration owns what. For deeper context on any specific integration, see merch.com/integrations.

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